Keep up to date with all the latest surgical and non-surgical trends, as well as our top tips for staying youthful and rejuvenated. Leave us a comment or your feedback. We love to hear from you!

Monthly Archives: April 2014


Did you know that Cosmetic Procedures in the US have seen their greatest increase since the Great Recession?

As published in this article by Yahoo, the American Society for Aesthetic Plastic Surgery reports that plastic surgeons performed more than 11 million cosmetic surgical procedures in the US in 2013. This was an impressive 12% increase in comparison to the year before.

According to the ASAPS, these were the most popular Cosmetic Procedures in 2013.

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Breast Augmentation is one of the most popular and highly sought after procedures in Australia. There are an increasing number of women looking to enhance the size and shape of their breasts, but still appear to look natural. Along with the popularity of this procedure, come the myths and misconceptions that may deter women from booking a consultation with their surgeon.

Here are some of the most common myths about Breast Enhancement debunked.

Bigger is better
Many patients assume that breast implants immediately align with large, double D chests. However what works for one patient may not work for the other. Ultimate a consultation with your surgeon will determine which size is best for you in relation to your body type as well as your natural breast shape. At The Eden Institute, Dr Edinburg will only recommend implant sizes that are proportionate for your body frame so to produce the most natural-looking results.
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A recent article published by the Huffington Post reports of a patient who died following her undergoing a low-cost Plastic Surgery procedure in the Dominican Republic. As seen in the article, the patient Beverly Brignoni was seeking a less expensive way to enhance her appearance but unfortunately the surgery went horribly wrong.

A tragic case like Beverly’s is not uncommon or unheard of these days. Medical Tourism is continuously surging in prominence as more and more people travel overseas, attracted to the cheaper options on offer for Cosmetic Surgery. Whilst this story occurred in the US – it is nonetheless also relevant for Sydneysiders and should serve as a cautionary tale.

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Breast Enlargement has always been one of the most performed Cosmetic Surgeries for women but according to the latest statistics released by the American Society of Plastic Surgeons (ASPS), Breast Lift procedures are also catching on in popularity!

New statistics from ASPS indicate that Breast Lift Surgery (also known as Mastopexy) has seen a drastic increase of 70% since 2000 and that it is most prevalent amongst women between the ages of 30-54.

So why go for the lift?

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